Monday, 10 October 2011

An analysis of 5 magazine covers and their conventions


Bliss Magazine

Font, style, text and colour.
-Pink and blue: Contrasting colours
                         Coordinating
-Pink is used to suggest the femininity of the magazine.
-The title ‘Bliss’ is the largest text on the font which brings emphasis to the name and the magazine itself.
-Taylor Swift: Second to largest text on cover to highlight the unique selling point of the magazine (A pop-star which girls tend to like more than boys)
-Bold and slanted text to suggest a persuasive factor of the visual appearance of the cover and to also add emphasis on what’s being stated.
-Alliteration: ‘Holiday Horrors’- persuasive techniques.
-Rhyming: ‘Passion for fashion’- persuasive technique.

Image
-Lack of small images on the cover
-Taylor Swift covers the whole cover which again suggests she is the main feature of the page.
-Taylor Swift holds direct mode of address which we can argue is a persuasive technique alone; draws in the potential buyer.
-The way she is dressed, her pose, and her clothing may influence the reader into Bliss.
-The image of a boy to represent the images of other ’hot boy’s to follow on inside the magazine suggests the target audience for the magazine also.
-The fact that both images are very contrasting suggests a clear genre of the magazine and what sorts of features the magazine holds inside.

Extra
-Rhetorical questions: ‘Who’s that girl?’ persuasive techniques and also the word girl emphasises the genre of the cover.
-Exclamation marks to add the ‘OTT’ affect on the magazine (very appealing towards teenagers)
-The header ‘passion for fashion’ puts forward another feature which you’d stereotype teenage girls relating too.
-Colloquial language: ‘Yep, her house’- chattiness which involves the reader.



‘Cosmo Girl’ Magazine

Font, style, text and colour
-Orange, white and yellow: Not the stereotypical colours for teenage girls but are used to contrast and stand out with pink background,
-Colours are very coordinating.
-Some of the text is printed in capital letters to allow it to stand out and become clear to the reader.
-’COSMO’ is stated in capital letters to provide a clearer appearance of the title of the magazine than the rest of the text, and ‘girl’ is in a different colour, in low caps, and in a lighter colour: This suggests ‘COSMO’ is an existing magazine for older women, and that this magazine is just a feature for teenage girls.
-The style of font is kept the same throughout the page to illustrate a neat and coordinating effect to maybe to reflect the stereotypical suggestion of the girls good organisation and neatness.

Image
-Only one image of Blake Lively on this cover, drawing most of the magazines attention on all the font.
-However, readers can go either way, they may get influenced by the text or the image of a recognisable actress, which covers the whole cover.
-Blake Lively holds direct mode of address
-Profile image of her- drawing the readers attention on her positive expression.

Extra
-Pronouns used to influence the reader: ‘Your’. Very much involves the reader.
-’Crazy ex-boyfriends’- influences girls.
-’5 moves to a hotter body’- influences girl in the respect that they are more in to these factors when reading a magazine.



 

‘Seventeen’ Magazine

Font, style, text and colour
-Pink, orange and yellow: Contrasts with and stands out from white background.
-Coordinating
-Lack of lengthy text; short bold phrases.
-Capital letters used to add emphasis to what ever is being stated.
-Exclamation marks used for the ‘OTT’ affect.
-’Seventeen’ is the largest text on cover to highlight the important of name and magazine itself.
-The name of magazine suggests the age in which the magazine is aimed at.
-The spacing of the text; text appears in and around the hair of Shailene Woodley for a visual affect.

 Image
-One image of the page which suggests the unique selling point of the cover: Shailene Woodley.
-Direct mode of address.
-Positive expression; smiling to create a happy tone of the magazine.
-Appeals to teenage girls; same age group as themselves therefore may be able to identify and relate to the star.
-Lack of text and a huge focus on the image may suggest to the target audience that the whole magazine throughout is more image based.

Extra
-Headlines stating what the magazine includes are of subjects which would stereotypically appeal to teenage girls: ‘943 ways to look pretty, for free!’
-Words such as ‘cute’ stated to appeal to teen girls.
-Pronouns to allow the reader to feel involved: ‘She’s not the girl you think she is’
-’ The Foolproof way to get any guy you want!’- appeals to girls.
-’You could be tricked into getting pregnant’- This tops of the whole girl appeal of the magazine.



‘Teen vogue’ Magazine
Font, style, text and colour
-Black, yellow, pink and white: Colours which you wouldn’t really put together but they work to visually appeal to the reader.
-They contrast with light blue background.
-The pink is a feminine colour.
-The title has slanted the ‘teen’ to imply that ‘Teen vogue’ is just a feature to ‘Vogue’ and may appeal to teenagers who already like ‘Vogue’
-Short phrases allows there to be more focus on the unique selling point of the magazine- Vanessa Hudgens.
-Some text is bold to highlight the importance of it: ‘Win a photo shoot with teen vogue’
-Text which is smaller than other text is stated in capital letters to equalise important of text.
-The style of font is kept the same throughout.
-’High school sweetheart’- This appeals to teenage girls as they can identify with her.

Image
-One image: Vanessa Hudgens.
-Her pink top coordinates with the pink font.
-Her black hair coordinates with the black font.
-Direct mode of address; grabs the reader in.
-Smiling expression suggests a positive tone to the magazine.
-She is one of the main characters in well known TV show ‘High School Musical’ allowing potential readers to identify and relate to her, due to her age and her role in high school musical.

Extra
-Alliteration: ‘Fall Fashion’- and this also empathises the word ‘fashion’ (appeals to teenage girls)
-Rhetorical questions: ‘Stressed out?’- directly involves the reader. And the question itself may appeal to teenage girls going through exams, hormones ect.
-The list of clothes appeals to teenage girls as they are all girl-related items.



‘Total Girl’ Magazine

Font, text, style and colour
-Pink, red, blue, white and black.
-Pink is the background  on page which puts forward more femininity to the cover.
-All the text is in capital letters apart from the tagline, which allows the text to be clear, and adds importance to it.
-The red, blue, white and black contrasts nicely with the pink background.
-Exclamation marks used to add more emphasis on the stated phrase: ‘Miley’s concert goss!’
-The word ‘goss’ has been made bigger than ‘Miley’s concert’ which suggests a persuasive technique. Goss is normally identified with girls and the magazine has made sure they expand the size of  the word to catch the readers eye.
-There is a lot of text on this page surrounding image of Delta Goodrem.

Image
-The image of Delta Goodrem is the main and biggest image on the page allowing her to become the main focus on the page. However she may be over come by the amount of text on the page depending on the reader.
-The second image is of Miley Cyrus.
-This image is a whole lot small than the image of Delta, however the fact there is an image of her suggests the importance of her.
-She is a well known actress who plays the main character in ‘Hannah Montana’; A well known TV show who’s target audience is teenagers. Her image fits in nicely with the genre of the magazine.
-Both images have direct mode of address.

Extra
-Posters of the actress Zac Effron suggests the genre of the magazine as he is very appealing to teenage girls.

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